CareerTech Champions
Brighton Snow – Mid-America Technology Center and BPA
Brighton Snow has his own production company and manages social media networks for large businesses. His company creates marketing videos, promotional graphics and advertising imagery for his clients. Not bad for a small-town boy with one semester of college under his belt.
Snow grew up in Washington, a south-central Oklahoma town with just over 600 people. He toured Mid-America Technology Center as an eighth grader, but he would have to wait more than two years before he could enroll.
He was so excited he could barely wait. Snow had a passion for multimedia, and when he discovered he could attend the tech center while he was in high school, he seized the opportunity.
“I certainly wouldn’t be where I am today without CareerTech,” he said.
The hands-on learning environment appealed to Snow, who said he loved being able to learn with industry-leading technology.
“In the multimedia industry, technology is always improving and changing,” he said. “Mid-America gave me the resources to learn film production, graphic design and social media marketing. I can confidently create marketing videos, promotional graphics and advertising imagery using the career skills I’ve learned.”
Snow joined Oklahoma Business Professionals of America, serving as state president in 2021. He competed in BPA events, using skills such as using Adobe Photoshop and Illustrator, operating a camera and editing video. He has won nearly a dozen awards, including the title of world champion in social media management two years in a row.
In addition to his technical skills, Snow said, he also gained confidence.
“My adviser, Paxton Cavin, had a huge impact on me,” he said. “She always motivates me to be the best.”
That confidence helped Snow become one of only three Oklahoma students selected as U.S. Presidential Scholars in 2022.
He said CareerTech taught him the value of hard work, honesty and dedication, attributes he no doubt implements as he simultaneously runs a business and continues his education. Snow is enrolled at Oklahoma State University and after college plans to start a marketing company designed to help local farmers explore new marketing platforms.
“Local farmers often don’t know how to take advantage of social media,” he said.